Shine On is a charity based in the east of Newcastle upon Tyne, dedicated to supporting individuals aged 55 and over to remain as independent as possible in their own homes.

27 was commissioned to help revitalise the organisation’s brand. We facilitated a series of brand workshops to define core values, key messages, and tone of voice. Building on the insights from these sessions, we developed a refreshed visual identity that reflects Shine On’s values and mission. We implemented this new identity across a range of materials, including a new website, social media assets, leaflets, posters, and templates.

Shine On

Business card design for Shine On charity
Website design for North East Charity
A poster design for Newcastle Charity
Working with 27 Design was a great experience from start to finish. They really listened to what we wanted, brought their creativity to our ideas and turned them into an engaging brand and a website that looks fantastic and is easy to navigate. The team was responsive, professional, and made the whole process straightforward. We’ve had excellent feedback from our clients and other organisations, and we’re really pleased with the end result.
— ShineOn CEO
Illustration showing two people having a cup of tea
An employee at the Shine On Charity Laundrette in Newcastle
Social media design for Newcastle based charity
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