Helping an inspiring local charity reimagine its brand

As we all know our society is aging, and it’s becoming more and more important to provide services that allow people to be independent for longer. So, we’re thrilled to have the opportunity to work with a fantastic Newcastle-based charity that is all about empowering older people to thrive and live well.

Last week we wrapped up an interesting brand workshop which provided a great opportunity for the group to discuss their vision about the future of the charity. The insights we gathered provided us with plenty of ideas to start reshaping the brand and it’s visual identity in a way that is fresh and engaging, whilst staying authentic and meaningful. Thanks to everyone who was involved for making it a success, we're eager to build on this momentum and look forwards to developing a great new brand for this worthwhile cause - watch this space!